HighbarDocs
Distributing Your App

Pre-Event Communication

How to use Highbar's outreach tools to prepare attendees before your event.

Full content coming soon. In the meantime, email support@highbar.ai with any questions.

The weeks before your event are your best opportunity to drive app adoption. This guide covers email templates, timing, and what to include in each communication.

Key topics covered in this article:

  • Recommended pre-event email cadence
  • Copy and subject line templates
  • When to include the QR code vs. the text link
  • How to track which emails drove the most app opens
  • Using Highbar alongside your existing email platform